Calculator and information platform case study

Irish Calculators case study.

A practical Irish information resource bringing useful calculators, clear guidance and connected topic journeys into one consistent experience.

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Calculator and information platform Irish Calculators

A practical Irish information resource bringing useful calculators, clear guidance and connected topic journeys into one consistent experience.

Website strategyCalculator and Guide experienceContent structure
Irish CalculatorsCalculator and information platform
IrelandBusiness location
10 core pagesPlanned around customer decisions
Mobile focusedClear paths to browse, visit or enquire

Project overview

A scalable calculator and Guide platform for Ireland.

A practical Irish information resource bringing useful calculators, clear guidance and connected topic journeys into one consistent experience.

The challenge

Turning complex rules into clear, maintainable tools.

Irish tax, salary, mortgage, property and everyday-finance questions can be difficult to turn into a quick practical answer. The project needed a clear, trustworthy resource where visitors could move between useful tools and plain-English supporting information.

Project goals

What the new website needed to achieve.

01

Make Irish calculations easier to understand and use

02

Build one consistent system for calculators

03

explanations and Guides

04

Create clear category hubs and internal paths between related topics

05

Keep the platform fast

06

mobile-friendly and manageable as it grows

Website strategy

Tools, Guides and internal links working as one system.

Each tool sits within a wider topic journey. Topic pages introduce the subject, practical tools help visitors explore a question, and supporting Guides provide context and further reading when it is useful.

The website was planned around clear topic areas, practical tools, supporting Guides and relevant onward journeys. Consistent layouts and deliberate internal links help visitors find the next useful answer without treating each page as an isolated resource.

Core page structure

  1. Homepage — introduce the platform and priority calculator categories
  2. Calculator directory — help visitors find tools by topic
  3. Category hubs — group related calculators and explanations
  4. Calculator pages — combine inputs
  5. results and supporting guidance
  6. Guides hub — organise informational content and topic discovery
  7. Guide clusters — connect deeper articles around a shared subject
  8. Sources & Methodology — explain how rules and references are checked
  9. Trust and legal pages — provide ownership
  10. contact and policy information

The experience

Utility first. Consistent across a growing platform.

Design direction

A restrained green, navy and white interface gives the platform a trustworthy utility feel. Clear cards, results, tables, notices and Guide components keep detailed information easy to scan without making the experience feel overwhelming.

Mobile experience

Forms, results, tables, navigation and related resources are designed to remain clear and usable on smaller screens, with readable inputs and accessible next steps.

Local SEO foundation

Clear topic pages, descriptive page structures, source-led explanations and relevant internal links help visitors and search engines understand how the information connects.

Project preview

The finished website direction.

A real project screenshot showing the page structure, visual character and customer-focused presentation.

Irish Calculators WordPress website design project

The outcome

A platform designed to expand without losing structure.

A practical Irish information resource that brings useful calculators, clear guidance and connected topic journeys into one consistent experience.

  • Visitors can move more easily between practical tools and supporting information
  • Related topic pages provide clearer onward routes when a question needs more context
  • Consistent layouts make detailed information easier to use across desktop and mobile
  • The resource has a clear foundation for future content and tool improvements

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